paul macfarlane

A PEACE PLAN FOR AFGHANISTAN
PLUS SAFETY AND DIGNITY FOR WOMEN. 
 
    Summer 2010, Washington DC.
    After making a VC presentation for an epic social app we were working on, I was riding with my Afghan client and this idea came, fully formed. He pulled the car over with tears in his eyes and told me to make a plan.
    Weeks later, US State Department, then the United Nations, then NATO.

    Too much is still top secret, but no dry eyes remained in the room when I finished the presentations.
    For reasons too typical and sad to mention, it hasn’t been fully enacted yet. 
  But we also created a breakthrough Women’s safety program, a women-owned and operated ride share app and more. 
      Yes, you’re still on a website about a branding professional.

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